Privacy Policy

Super Beauty and Fashion Stores (“SBF Stores”, “we”, “us”, “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit or make a purchase on www.sbfstores.com

 1. Information We Collect

We may collect and process the following types of information:

  1. Personal Information: name, email address, phone number, billing & shipping address, payment information (such as credit/debit card details and transfer details, mobile money) when you place an order or create an account.
  2. Account Information: username, password, order history, and preferences.
  3. Device & Usage Information: IP address, browser type/version, device type, operating system, referring website, pages viewed, time spent, clickstream data, etc.
  4. Communications: records of your interactions with us: emails, customer service inquiries, chat logs.
  5. Marketing Information: your preferences for receiving marketing, promotions, newsletters or other communications.

 2. How We Use Your Information

We use your data for the following purposes:

  1. To process and deliver your orders: verify your identity, process payments, arrange shipping, provide order status and support.
  2. To manage your account: allow you to create and manage your account, reset passwords, view past orders.
  3. To improve our services: analyze usage patterns, understand what products are popular, test new features, improve Site performance and user experience.
  4. To communicate with you: send order confirmations, shipping notifications, customer service responses, as well as new product releases or promotional offers (if you’ve opted in).
  5. To comply with legal obligations: for example, tax/financial record keeping, fraud detection, and other regulatory compliance.

 3. How We Share Your Information

We value your privacy. We will not sell or rent your personal information. However, we may share your information in limited circumstances:

  1. With trusted third-party service providers who perform services for us (e.g., payment processors, shipping companies, email service providers). These partners are contractually obligated to keep your information secure.
  2. With law enforcement or other government authorities, if required by law or to protect our rights or those of other users.
  3. With affiliates or business partners, only when necessary (e.g., co-branded promotions) and only with your consent in applicable cases.

4. Data Security

We take appropriate security measures to protect your personal information, including but not limited to encryption (SSL/TLS) when transmitting sensitive data, secure storage practices, access controls, and regular review of our systems. However, no method of transmission over the Internet or storage is 100% secure, and while we strive to protect your data, we cannot guarantee absolute security.

 5. Cookies & Tracking Technologies

We use “cookies” and similar technologies (web beacons, log files) to collect device & usage data.

Cookies help us enhance your experience (e.g., remembering login details, items in your cart), analyze site traffic, and provide personalized advertising.

You can choose to disable cookies using your browser settings, but note that this may affect how they function on the site and limit some features.

6. Your Rights

Depending on your location, you may have certain rights with respect to your personal information, such as:

  1.  The right to access the information we hold about you.
  2. The right to correct or update inaccurate or incomplete information.
  3. The right to erase your personal data (“right to be forgotten”) under certain conditions.
  4. The right to object to or restrict certain processing of your data.
  5. The right to withdraw consent (for processing or receiving marketing communications) at any time.
  6.  If you wish to exercise any of these rights, please contact us using the details below.

 7. Children

Our products are intended for adults and slightly for children; we do not knowingly collect personal information from children under 13 (or the relevant age for your jurisdiction). If you believe we have stored information about a minor, please contact us so we can remove it.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top and post the new policy on the Site. We encourage you to check back periodically to stay informed about our privacy practices.